The Future of Google Adsense - A Blogger's Perspective

Many people have speculated and proposed various ideas on what Google's Adsense programme will look like in the near future and how the existing system might change or improve over time.  Today, we will take a look at some of these ideas and what it means for the blogging community.


Protection Against Click Fraud for Both Advertisers and Adsense Publishers


Click fraud is a problem.  Google needs to protect its AdWords advertisers from this.  This will probably have to also take into account possible sabotage that sometimes occurs. So Google will probably have to play the game wisely and ensure that while it protects advertisers, it does not unnecessarily penalise people who have been on the adsense programme and who might also be a victim of click fraud.



Better Targeted Algorithms and Ads


It is not difficult to imagine that targeting ads based on computer algorithms will become even more powerful and precise than they are today.  Increasingly, I have noticed that most of the ads targeted at my site are generally relevant to the topic or post.  This is not surprising given Google's dominance in the search engine market and how search engine results have changed over the past few years too. So the change that is happening in Adsense is perhaps not surprising.  One can only expect more and more targeted ads.  This is good for both advertisers and content writers.  Advertisements will appear in more appropriate search results and it will also become increasingly difficult for webmasters to "manipulate" how they want advertisements to be shown.  

Google has also always been keen on improving its products and this has been seen before in AdSense. The search engine company has introduced site-targeted AdSense CPM, "smart pricing" and domain blocking. Increasingly, many newspapers are also going online and rolling out apps for tablets or iPad.  So it might not be too far-fetched for better use of Adsense on all these platforms. Who knows, it might even be possible for Adsense to appear on games or even TV.  Of course it might sound far-fetched now but with Google, we never know...

Differentiated Payments - Paying Premium for High PageRank Sites


Who knows?  Maybe a possible option will be to also make AdWords advertisers pay a higher premium for sites that have a higher pagerank (PR).  Of course, this will mean added cost to advertisers but I am certain a differentiated payment makes more sense.  It just does not seem right for a single click to cost the same on a PR 9 site and a PR0 site.


Conclusion - The Future of Google Adsense


All the above is just speculation and I am not surprised if something radical comes out from Google in the distant future.  What do you think?  What is the brightest future for Google's Adsense and what needs to be improved or fix?

How to Get PageRank 1

In a little experiment that I am carrying out in showmethecrazy.blogspot.com, I have showed users that is possible to get pagerank 1 in one single month. I started the blog completely new in just mid Oct 2011 and without doing much literally, have managed to propel it to a pagerank of 1.

This little experiment just shows that it is possible to get a pagerank of 1 in just a single month.  In fact, if you type in "Show Me The Crazy" in Google, the blog is already listed in the 1st page of search results.  Not bad for a starter blog.

New Project Started - PageRank 0 to PageRank 3 in 3 Months

I have started a brand new project. What I am attempting to do is to start a new site and attempt to bring it from pagerank 0 to pagerank 3 in like 3 months. It is a totally new and crazy idea that I just had. And that is why I had named it Show Me The Crazy.

Now just a small favor to all my fellow bloggers or site owners out there. If you could just do me a kind favour, do link your site/blog/postings to the site that I have just listed above. When you have done so, kindly drop a comment either in this site or the Show Me The Crazy site so that I can thank you personally.

This is just an experiment and I really hope it works. So show me the crazy!!

PageRank 2 to 3

I just checked out the PageRank of my various blogs and was sadly disappointed to realise that one of my blogs has dropped from a PR2 to PR1. The blog is one of the ones that I have blogged quite a fair bit on regarding Singapore Stocks and is called Singapore Stock Screener.

On the happier side, my financial freedom blog has increase from PageRank 2 to PageRank 3. That is probably the highest it has ever gone.

All the other blogs are perhaps very much still at the same pagerank.

Sometimes, just when I thought I got everything figured out, it seems like there are still surprises. I never knew Pagerank could actually drop. Looks like I must get back to work and start blogging hard again.

Pagerank update

Usually, Google updates Pagerank status every quarter or every two months. Nobody really knows the schedule but most forums will usually go abuzz when the pagerank update is near.


In fact, the latest pagerank update just took place yesterday.

I was disappointed that my sites did not manage to get any improvement in terms of pagerank.

This site still remains at PR1 and the other 3 sites that I have been actively working on are still at PR2.

So it seems like I still have alot of work to do.

Pagerank is Dead

Whoever says that pagerank is dead does not know what he is talking about.

Google's pagerank algorithm is still very much alive. However, Google is facing all kinds of problems ranking pages with the onslaught of the number of blogs that arise up in the internet. The thing is this : Google needs to ensure that it remains profitable by showing adverts of advertisers to the best publishers.

The internet order has however been turned upside down with the proliferation of countless of blogs. This range from the good to the bad. The problem then is how does Google rank these blogs when compared to more established publishers like newspapers and stuff.

So the rise of this new form of web journalism had some people signalling the end of Pagerank and the entry of a new or better way of indexing pages in Google's search engine. Perhaps, blogs should be left out of Google's index some say.

But that does not solve the problem. At the end of the day, more and more people are turning to blogs for their information, entertainment and lots more. The sprouting up of blogs all over the internet has also been sparked by the craze that people have of making money online. Google itself had provided the means by which people could easily upload information in the form of Blogger.

Pagerank is still not dead. With the rise of the blogs, Google will just have to tweak its Pagerank algorithm to suit the new internet environment that is sprouting out. At the end of the day, people will only link to sites that they find useful. (that is of course excluding people who sell backlinks on their sites).

The new world order of blogs has arrived and the old world of journalism has learnt that they need to embrace it instead of fight against it. They have started to hire popular artists or even stars to write articles for their own blogs. These star studded blogs hopefully will attract more eyeballs than the normal Joe out there who spends his life in anonymity behind some blog.

This Site has Attained PageRank 1

This site has finally attained pagerank 1/10.

I hope to be able to build on this site and continue to develop it into something that will score high in terms of page rank. The higher the pagerank, the more likely that this site will rank highly in Google's search engine results for various keywords.

Hopefully, I can get this site to PageRank 2 by the end of this workyear. That might be a huge challenge considering my other work committments but I will work at it nonetheless.

For the un-initiated, PageRank is Google's way of determining which site is ranked higher than another site by carrying out a link analysis algorithm. In short, the higher your pagerank, the better your site is in the eye of Google.